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[원서] (Cambridge Intellectual Property and Information Law) Huw Beverley-Smith - The Commercial Appropriation of Personality-Cambridge University Press (2002) ~

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[원서] (Cambridge Intellectual Property and Information Law) Huw Beverley-Smith - The Commercial Appropriation of Personality-Cambridge University Press (2002) ~ , [원서] (Cambridge Intellectual Property and Information Law) Huw Beverley-Smith - The Commercial Appropriation of Personality-Cambridge University Press (2002) ~기타솔루션 , 솔루션

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Commercial exploitation of attributes of an individual’s personality, such as name, voice and likeness, forms a mainstay of modern advertising and marketing. Such indicia also represent an important aspect of an individual’s dignity which is often offended by unauthorised commercial appropriation. This volume p…(To be continued )

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Download : (Cambridge Intellectual Property and Information Law) Huw Beverley Smith The Commercial Appropriation of Personality Cambridge University Press (2002) ~.pdf( 49 )




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